Pain Point:
Lengthy process for customer to integrate their product with callstats.io as it required engineering resources , which impacted the volume of qualified leads and adoption rate of callstats.io. We needed to reduce the time to value for customers.

Solution:
We built a brand new demo of our product that has data from real conferences so customers can easily try out callstats.io and perform a test conference in real-time without integrating with their SDK.

Key Insight:
Small improvements to your UX can go a long way towards increasing qualified leads, removing friction and reducing time to value.

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